Behavioral economics to enhance food is medicine programs

In the US, approximately 9 in 10 children and adults consume too little fruit and vegetables and too much sodium, and 5 in 10 adults have at least 1 sugary drink per day. More than 1 in 10 children and adults report food insecurity, defined as insufficient access to food needed for a healthy, active life. Millions more experience nutrition insecurity, defined as a lack of consistent affordable access to nutritious foods and beverages that promote health and well-being. Both nutrition insecurity and food insecurity disproportionately affect people who identify as part of historically excluded groups.

This Viewpoint highlights ways in which behavioral economics could enhance Food Is Medicine programs in the US.